OUR PROCESS - CORPORATE IDENTITY


 
  • Initial concept development
  • Different approaches to logo design
  • Logo to be delivered in Black & White and Grayscale

 
  • Shape  & size exploration (when graphic/icon logo approach is used)
  • Composition of the logo
  • Colour exploration of the logo
  • Font/typography used for the logo

 
  • Logo testing on different application such as on the stationery item.
  • For this purpose we normally use the business card and letterhead to test the logo.

 
  • Final logo
  • Logo application on various collateral (both print and online)
  • Logo usage documentation in Corporate Identity Guideline (if applicable)